One of the most popular things on a daily basis is websites. This is because everyone always has some doubts that need to be dispelled. For this reason there are a significant number of people who create web pages. If you are one of the people who are thinking of starting in this world, you need to know a few things about how to promote your website.
If you are just starting out in the webpage business, you will need to start advertising it so that it can be a good page with a significant number of visits. start positioning better and you can begin to be known by all.
To do this you will have to advertise your page. That is why it will be necessary to use social networks, because through them you will be able to reach a much larger audience and thus will be better known. Here we will give you several tips that you will be able to follow easily and thus promote your website.
Video ad
One of the ways to promote your website is through video ads. If you are a popular person on social media, it will be a bit easy for you, as you can make videos in which page promotions in a segment within the video.
Another way to do this is to pay some social media influencer, the prices will depend on what the person who will make the video imposes on you. So it can be a not so high price.
After sponsorship
The Sponsored Post is just a few articles you can send to people who specialize in SEO. With these articles you can promote your page. This is placed in media like Facebook, so you can advertise this website.
Article shared on a fanpage
As we have already told you, if you are a social media influencer or you have created a Fanpage you can publish the articles that you have sent to do. So when people read about this page you are promoting they will be attracted to see what your website is about.
Image ad
This is another strategy you can put into practice when promoting a website. You can place ads on the Fanpage you have created or on the stories from your Facebook account. Most of the time, these ads are made by people who specialize in graphic engineering. So it’s going to be very easy to find someone who creates these ads for you.
Will the traffic you receive on your website from Facebook be of good quality?
La quality of traffic you receive on your page from the ads you make on Facebook will depend on two things. The first will be the number of people who follow you on the Facebook Fanpage. The second will be the topic of the website, because if the topic is of interest to people it will have good traffic.
Are ads in Stories or Messenger good?
As we’ve already mentioned, the effectiveness of ads you make in stories or through Messenger will depend on the type of content you sponsor. Clearly, you have to make sure that the presentation of the announcements be as striking as possible. This way people will be attracted to the ad, but as we mentioned, it all depends on the content of the ad.
What goal should you take to drive traffic to your website and why?
The goals you want to achieve will always be necessary when promoting a product or website. In the meantime you should keep a few things in mind which are essential as they will interest you.
Brand recognition
If you know someone who is recognized on social media, it would be helpful to promote your page. He would do this by claiming that your page is of good quality, so you can have more traffic.
Traffic
Traffic is the number of people who visit your website. If the topic of the page is one of the most searched by people, you will be able to have a good traffic of people. So you will be able to position yourself better in searches.
Interaction
The interaction is the one you will be able to provide to the visitors of the page in case they present some problem. This will help people to know that the page is trying to improve in case it is having a problem. It will also serve you well place more content that is of more interest to people.
App installation
If you create a mobile application that complements your page you will also go to to be able to reach more people, because from mobile applications people can do more things than the website allows them to do. This way, users feel more secure.
Leads
This will be another tool that you will be able to use, as people who see your advertising will be able to communicate directly with you through messages.
Would you rather use Instant Articles than direct traffic to your website?
The section of Facebook Instant Articles lets you do computer publishing. This way you will be able to give some kind of information about what your page is about, but you should also keep posting in this section of Facebook because here you can get paid from Facebook on a monthly basis depending on the views your posts receive.